Beyond Standard Tees: A Guide to Eco-Friendly Water-Based Inks and Discharge Printing for Custom-made T‑Shirts

Prints R Us is a custom apparel studio
Prints R Us is based in Jacksonville Florida
Prints R Us is located at 2826 Art Museum Dr Jacksonville FL 32207 United States
Prints R Us is in the country United States
Prints R Us provides premium screen printing
Prints R Us provides DTG printing
Prints R Us provides embroidery services
Prints R Us offers custom t shirts
Prints R Us produces promotional items
Prints R Us creates polos hats and hoodies
Prints R Us emphasizes craftsmanship
Prints R Us emphasizes fast turnaround
Prints R Us uses high quality materials
Prints R Us produces vibrant prints
Prints R Us has phone number 9047521515
Prints R Us has website https://printsrus.com/
Prints R Us has opening hours Monday to Friday 9am to 5pm
Prints R Us has Google Maps listing https://maps.app.goo.gl/hVuq8aVZERVs9NMg8
Prints R Us has Facebook page https://www.facebook.com/theprintsrus
Prints R Us has Instagram page https://www.instagram.com/theprintsrus
Prints R Us has logo https://printsrus.com/wp-content/uploads/2024/01/Print-R-Us-Logo.png
Prints R Us specializes in t shirt printing
Prints R Us specializes in custom t shirts
Prints R Us specializes in embroidery near me
Prints R Us was awarded Best Custom Printing Studio Jacksonville 2024
Prints R Us won Jacksonville Small Business Excellence Award 2023
Prints R Us was recognized for Outstanding Apparel Design Innovation 2022


Prints R Us

Prints R Us is a Jacksonville, FL–based custom apparel studio offering premium screen printing, DTG printing, and embroidery services. Whether you need one custom tee or a large bulk order for a business, event, or sports team, they bring designs to life with high-quality materials, vibrant prints, and attention to detail. From polos and hats to hoodies and promotional items, Prints R Us combines craftsmanship and fast turnaround to make your ideas wearable.

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2826 Art Museum Dr, Jacksonville, 32207, US
Business Hours:
  • Monday–Friday: 09:00–17:00
  • Saturday: Closed
  • Sunday: Closed
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People Also Ask about Prints R Us

What does Prints R Us do?

Prints R Us is a custom apparel studio in Jacksonville, Florida, specializing in premium screen printing, DTG printing, and embroidery services. They create high-quality custom t-shirts, polos, hats, hoodies, and promotional items with vibrant prints and lasting craftsmanship. Their focus on quality materials and fast turnaround makes them a trusted choice for businesses, events, and individuals seeking personalized apparel.

Where is Prints R Us located?

Prints R Us is conveniently located at 2826 Art Museum Dr, Jacksonville, FL 32207, United States. The studio serves customers throughout Jacksonville and the wider Florida area, offering both local service and nationwide delivery for custom clothing and branded merchandise.

What services does Prints R Us provide?

The company offers a wide range of custom apparel printing and design services, including screen printing, direct-to-garment (DTG) printing, embroidery, and promotional product creation. Whether customers need personalized t-shirts, branded uniforms, or embroidered polos, Prints R Us delivers professional results with attention to detail.

Which industries does Prints R Us serve?

Prints R Us works with diverse industries such as schools, small businesses, corporate offices, sports teams, and event organizers. Their services are ideal for branded apparel, team uniforms, promotional giveaways, and fashion-forward custom designs, making them a versatile partner for both personal and business needs.

Why choose Prints R Us for custom t-shirts and embroidery?

Customers choose Prints R Us for their reputation in craftsmanship, vibrant printing, and reliable turnaround times. With awards for apparel design innovation and excellence in small business, the studio has proven expertise in delivering high-quality custom apparel that meets both creative and professional standards.

Does Prints R Us use high-quality materials?

Yes, Prints R Us emphasizes using premium fabrics and durable materials to ensure long-lasting results. Their prints are designed to remain vibrant even after multiple washes, while embroidery work is completed with precision for a polished, professional look.

What awards has Prints R Us won?

Prints R Us has earned multiple recognitions, including Best Custom Printing Studio Jacksonville 2024, the Jacksonville Small Business Excellence Award 2023, and an award for Outstanding Apparel Design Innovation 2022. These accolades highlight their commitment to creativity, quality, and customer satisfaction.

How can I contact Prints R Us?

You can reach Prints R Us by phone at (904)-752-1515 or visit their website at printsrus.com. They are open Monday to Friday from 9am to 5pm, and you can also follow them on Facebook and Instagram for updates, new designs, and customer showcases.

Walk into any printing shop that takes its craft seriously, and you will see 2 things in constant tension: the push for softer, more breathable prints that people actually delight in wearing, and the need to produce at scale without compromising the environment or the bottom line. That stress has formed how I pick inks, pretreatments, and fabrics for custom apparel tasks. For many years, I've discovered that water based inks and discharge printing are not simply buzzwords, they are practical tools that produce stunning results and real convenience, specifically for T t-shirt printing that needs to stand up to everyday wear.

If you run a brand, manage bulk t t-shirt orders, or just desire your customized shirts to seem like a preferred from the very first wash, it deserves understanding how these ink systems work, where they shine, and where they need care. The ideal option can make the distinction between a shirt that gets used once and one that ends up being the go-to.

What water based ink really is

Water based inks suspend pigments in water instead of in plasticizers and solvents. Unlike plastisol, which sits on top of the fabric and remedies into a movie, water based inks absorb into the fibers. That single particular explains the majority of the benefits and trade-offs. Prints feel soft due to the fact that you're touching the cotton, not a layer of treated PVC. Colors tend to look more matte and incorporated. On light garments, the hand is typically indistinguishable from the t-shirt itself. For custom-made t shirts designed for convenience, this is the path to the "retail feel" clients ask for.

There are two primary households: standard water based and discharge. Standard water based ink works best on white or really light shirts. It can cover mid-tones with the ideal base, but once you move into darker materials, you either require a heavier print or you switch to release. Release printing uses an activator that lifts the color from the fabric throughout treating, essentially bleaching the shirt's dye in the printed areas, then changes it with your pigment. Completion outcome is the softest possible print on dark cotton, frequently with outstanding detail.

Why the eco friendly label matters, and where it has actually limits

Eco friendly inks are not a marketing slogan if you unload the chemistry and the workflow. Water based inks normally consist of fewer volatile organic compounds than solvent-heavy alternatives and avoid PVC entirely. Lots of are compliant with rigorous requirements like Oeko-Tex or fulfill retail screening programs that ban certain phthalates and heavy metals. If you sell custom-made garments into corporate wellness programs, schools, or health-conscious brands, those certificates smooth procurement and keep you ahead of compliance.

That said, "eco friendly" is a system principle. Ink is one part. You likewise require to take a look at store practices: filtering on your washout booth, https://zenwriting.net/daroneqlwi/h1-b-beyond-fundamental-tees-a-guide-to-eco-friendly-water-based-inks-and reclaim chemistry, energy usage on your clothes dryer, and even material sourcing. Discharge needs an activator, normally based upon zinc formaldehyde sulfoxylate or comparable compounds, which has its own handling and ventilation requirements. In a well-run shop, exposure is controlled and waste is recorded. If you're using print on demand with a partner, ask how they manage discharge effluent and whether they have air exchange and treating controls called in. Genuine sustainability conceals in the details.

Hand feel, breathability, and the "preferred tee" factor

Most people do not buy a graphic tee since they like the ink. They buy it because the garment looks good, feels great, and keeps that character after repeated washing. Water based inks, including discharge, offer you that broken-in comfort from the first day. On an one hundred percent ring-spun cotton blank, a water based print is breathable and flexible. You will not hear the crackle you in some cases obtain from heavy plastisol when you extend across the chest.

I keep a shelf of comparison shirts in the studio. One from a surf brand, one from a brewery, both printed with discharge on midweight cotton. After 30 to 40 home washes, the prints softened much more, the colors mellowed somewhat, and the t-shirts kept moving. A plastisol sample with the very same art looks glossier and still pops more under extreme light, which some streetwear customers choose, however the wearer feedback corresponds: water based feels like a premium garment.

Color, protection, and how expectations form results

Color accuracy with water based inks is a matter of control, humidity, and the fabric's own dye. On white or heather light shirts, basic water based ink can hit tight Pantones with a measured ink mix and a tidy mesh. On darker cotton, discharge includes variables. Various color lots discharge in a different way, even within the same brand name and color. Black 3001 blanks from one batch may lift to a warm charcoal, while the next batch clears to a cooler grey. The pigment you include steers the final color, however you're still dealing with a background that is moving as the dye is removed.

That's not a defect, it becomes part of the medium. Lots of designers accept the somewhat classic character of discharge, where reds land earthy and blues feel deep rather than neon. If your brand needs laser-precise color recreation for corporate logo designs, either order test prints on the exact batch you plan to use or think about a water based underbase or hybrid approach where required. For wholesale t shirts that will be dispersed nationally, put swatch approvals into your process so there are not a surprises at scale.

Fabric matters more than many people think

A water based print is a partnership between ink and fiber. Ringspun cotton takes ink beautifully. Carded open end cotton is scratchier and beverages ink unevenly. Blends make complex things. A 50/50 poly-cotton or a triblend with rayon can deal with water based, however discharge just lifts the cotton part. That implies your color saturates the cotton while the polyester and rayon stay as-is, frequently yielding a heathered or speckled print that looks intentional if you design for it. If your goal is flat, brilliant color on a poly blend, conventional plastisol or a specialized low-cure system might be smarter.

On all over print tasks, such as a seam-to-seam tonal pattern behind a chest graphic, think about cut-and-sew with water based prints on panels before assembly. Garment printing all over on completed tees introduces joints, folds, and irregular pressure that appear as blank micro-gaps. If you need to print on ended up garments, expect small spaces along joints, which some clients like as part of the garment's character.

The production truth: screens, mesh, humidity, and dryers

Water based inks act in a different way on press. They dry faster in the screen, which is useful on material however can lock a mesh if you pause too long. Running a higher mesh for detail, say 230 to 305, keeps the deposit thin and crisp. Set up with a misting bottle or a devoted screen rewetting service at hand, and keep the print space humidity in a stable variety, approximately 45 to 55 percent, to avoid premature drying. Manual press operators will see how rapidly a standard water based ink clears the screen compared to a heavy plastisol. Automobile presses, with flood bars and consistent speed, decrease clogging.

Curing is where many beginners fizzle. Water based inks need both heat and time for the water to evaporate, then for the binders to cross-link. A dryer tunnel with enough airflow makes the difference. You desire even heat across the belt and enough dwell to reach the manufacturer's remedy temperature throughout the ink layer, not simply at the surface area. Shirts leaving the tunnel ought to be dry to the touch with no cool spots. For discharge, the chain reaction occurs throughout this treatment, and you will smell the activator. Good ventilation is non-negotiable.

Durability and wash testing

Durability depends on correct treatment and fiber engagement. A well-cured water based print on cotton can outlast the shirt. I measure sturdiness by standardized wash tests, 10 to 20 cycles at warm, topple dry medium, then visual inspection for fading and cracking. Water based prints show gradual softening and a mild fade in the exact same way denim unwinds. Plastisol's failure mode is various, usually splitting if the ink layer is too thick or under-cured. For individualized t-shirts that require to look proficient at a family reunion and still remain in rotation next summer season, water based holds up when produced correctly.

Cost, throughput, and when to choose which method

Costs differ regionally, but the economics fall under familiar patterns. Water based ink itself is frequently similar to plastisol at the gallon level, but you invest more in shop environment and drying capacity. On press, water based can be slightly slower at setup since you pay closer attention to fit together, squeegee durometer, and off-contact. As soon as tuned, cars run at similar speeds. Where it really settles remains in viewed worth. A soft print on a mid-tier blank often feels premium without leaping to the highest-cost t-shirt. Brand names can price accordingly.

For bulk t shirt orders above a couple of hundred pieces where the art matches the medium, discharge on 100 percent cotton is a workhorse. For print as needed that needs over night turnaround and art changes continuously, direct-to-garment or DTF may be better operationally, though both have their own ecological and feel compromises. When you take on wholesale t shirts with several colorways and need to keep stock versatile, a flexible water based palette on light garments is efficient, considering that you prevent the weight and tightness that build up with multiple underbases in plastisol.

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Design options that draw out the very best in water based and discharge

Design preparation begins with the fabric color and ends with treating. On light shirts, lean into information: thin lines, halftones, hand-drawn textures. Basic water based ink prints those with a special that plastisol tends to subdue. On dark cotton, discharge shines with mid-tone richness and soft edges. Consider how the t-shirt color looks through. A charcoal heather with a discharge cream graphic appear like it grew there.

Type weight matters. Extremely thin knockouts inside heavy flood areas can fill out with discharge, particularly on high-absorbency cotton. If you require razor unfavorable area, different the art to print negative shapes as positive strokes with a clear schedule for squeegee pressure and flashes. Ask your printer for a proof on the real garment rather than trusting a digital mockup. A mockup can not record fiber interplay and color lift.

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When you must state no to discharge

There are times I advise versus discharge. Polyester-rich garments are top of the list. The activator can trigger color migration, especially with sublimated or cationic-dyed efficiency shirts, causing ghosting or brownish casts. Some garment dyes, particularly reactive black blends, withstand lifting, leaving a shadowed print that looks undercured even when it isn't. If a client is sensitive to small smell throughout treating, discharge days in the shop are visible. Well-managed air flow alleviates this, however it becomes part of the process.

If a customer requires metallics, puff, or specialized textures, plastisol or hybrid systems still own that area. Water based metallics exist, however the particles frequently sink, and the effect is more satin than true metal. For high-opacity neons on dark t-shirts that should be billboard-bright, you might require a water based underbase tuned for opacity or a switch to plastisol.

Practical workflow for brand names and creators

Whether you run your own presses or rely on a partner, established a workflow that gets rid of uncertainty. A basic approach keeps surprises at bay and assists you struck deadlines for launches and events.

    Decide on fabric initially, then ink: select 100 percent ringspun cotton for discharge, or light, top quality cotton for basic water based. Avoid high poly unless the heathered effect is desired. Request test prints on the specific blanks: one shirt per colorway is generally enough to lock approvals, particularly for bulk t t-shirt orders where consistency matters. Clarify color expectations in context: provide Pantone targets for light garments and describe acceptable ranges for dark discharge prints, with images of prior work you like. Align on care labels and handling: recommend cold wash and low heat dry for clients, then validate your cure times so wash toughness matches the tag guidance. Confirm environmental requirements: ask your printer about ink certifications, ventilation, and waste capture, especially if your brand messaging leans into eco friendly inks.

How water based fits with print on demand

Print as needed has its own restrictions: fast art modifications, small batch sizes, and the requirement for a broad color gamut. Direct-to-garment has become the default, however water based screen printing can fit POD if you arrange catalog method. For styles that are high volume even at small daily quantities, pre-burning screens and keeping a small stock of popular sizes lets you ship very same day with water based prints that feel much better than numerous DTG outputs. It works finest when you keep art to one or two colors and choose light garments.

If your POD model counts on all over print sublimation for polyester garments, water based screen printing is not a replacement, it is a parallel offering. Utilize it where cotton convenience and breathability are the selling points. Clients who care about touch will notice.

Pricing, margins, and interacting value

When clients ask why a water based or discharge print costs more than a standard plastisol job, I discuss what they are buying. They get the soft hand that retail clients relate with quality, enhanced breathability, and compliance for delicate buyers. On a per-shirt basis, the difference for a standard three-color front hit might be modest, often a small uplift that can be neutralized by selecting a somewhat more cost-effective blank. If the program is for wholesale t t-shirts going into boutiques or e-commerce at premium cost points, the improvement in perceived value more than covers the change.

For personalized t-shirts, such as charity runs or college clubs, options matter. Offer a base rate with plastisol on midweight cotton, then a "convenience upgrade" that consists of a ringspun blank with water based ink. You will see a clear split: some customers optimize for expense, others for feel. Satisfying both lets you serve a wider market without diluting your craft.

Care instructions that customers actually follow

Care labels frequently read like legal disclaimers. Keep it basic and sensible so the t-shirt endures reality. Water based and discharge prints prefer cooler washes and lower dryer heat, but they will sustain normal laundering if correctly cured. I suggest phrasing care pointers in human terms on product pages: wash cold with comparable colors, tumble dry low, prevent fabric conditioners if you want colors to remain crisp. The last note matters because some softeners can transfer movies on fibers, dulling the visual contrast of great lines.

I've checked these directions in-house: 2 similar t-shirts, one cleaned cold and dried low, the other washed warm and dried high. After 15 cycles, the warm/high tee revealed slightly quicker fading of mid-tones, yet still looked good. That tolerance originates from correct remedy, not from babying the garment.

All over print concepts that do not fight the limitations

All over print captures attention, but printing flood coats on assembled garments with water based inks can be unforgiving. Rather of fighting seams, design for them. Usage tone-on-tone patterns that fade naturally at seams, or apply a ghosted grid that looks intentional when it breaks at hems. Additionally, run panel printing and stitch. Brands that offer restricted runs can validate cut-and-sew for 100 to 300 pieces if the design warrants it. The finished garments read as custom-made from a distance, which is the goal.

A short anecdote from a hectic season

One spring we ran a series for a local music celebration. The customer wanted soft black tees with a sunburst print that seemed like it lived in the material. We tested on 3 blacks from 2 mills. Batch one lifted easily with discharge, batch two remained stubbornly dark in the mid-rays of the artwork. We logged color lot numbers, rotated the ink mix by adding a touch more white pigment to compensate, and changed dwell time by 10 to 15 seconds to finish the response. The outcome: constant tees across 2,400 units, each with a soft, breathable print that offered out by day two.

That job taught the crew to treat discharge like cooking, not chemistry on a chalkboard. The recipe matters, but so does tasting and adjusting.

Common pitfalls and how to prevent them

Most problems I see trace back to process, not the ink family. Under-curing is the very first offender. Water based ink that feels dry can still be under-cured if the core of the print never ever hit the required temperature for the best duration. Utilize a donut probe or an embedded thermochromic strip to determine true ink movie temperature level, not simply clothes dryer setpoints. Screen lockup is the 2nd. Keep a constant speed on press, flood between prints, and control shop humidity.

A third pitfall is disregarding material variability. If you change blanks mid-run because a size runs out stock, you might see shifts in color. Construct contingency into your buying. For brands preparing ahead, choosing a standard blank and locking it with your supplier minimizes surprises.

Final guidance for picking your path

If your concern is soft, breathable custom apparel that clients keep wearing, water based inks are worth the knowing curve. Usage standard water based upon light garments for clean detail and matte color. Relocate to release on 100 percent cotton when you desire the softest prints on dark shirts. Accept and prepare for small color difference with discharge, especially throughout dye lots. For bulk t shirt orders, build in a single round of physical sampling on the real blanks you will utilize, then record your settings and hold back a referral t-shirt for quality control.

If you operate a print as needed catalog, carve out a water based pill of best sellers on light shirts. Market the distinction: eco friendly inks, breathable feel, and retail-quality hand. Keep your specialty effects and neon stunners in plastisol or hybrid systems where they belong.

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Custom t shirts are evaluated in the hands, not simply on screens. When a client rubs their thumb throughout a print and feels absolutely nothing however fiber, you've won. That's the minute water based and discharge provide, and why they deserve a place in any serious shop or brand's toolkit.

Business Name: Prints R Us
Address: 2826 Art Museum Dr, Jacksonville, FL 32207, United States
Phone: (904)-752-1515